BornxRaised: A Brand Priding Its Los Angeles Roots

Little known Los Angeles-based start-up brand BornxRaised unveils a preliminary video to kick off the brand’s first inaugural collection. Brought together by the pride associated with their surroundings, the brand looks to be fervently loyal to the city of Los Angeles. Watch the powerful visuals dominate the scenes with a look at their collection and more info seen at their website.

ERA Baseball collection

With the Baseball season at it’s end we thought to give you guys a sneak peak into our Baseball collection give us your thoughts and congratulation to the San Francisco Giants the 2012 world series champs.

Odd Future’s 2012 OFWGKTA Carnival Video Recap

Odd Future marked the end of summer with one final blowout in Los Angeles with carnival-themed shenanigans and a host of guest performers who added to the revelry. In conjunction with Incase, the day-long event served as a curtain closer to their nationwide Camp Flog Gnaw tour – with appearances by Lil Wayne, Action Bronson, Riff Raff and Casey Veggies. With rides, games and plenty of good music on deck, it’s clear that Odd Future knows how to celebrate a successful year